Entrepreneurial alertness and entrepreneurial orientation: Contributions to opportunity identification

Sophie Casanova (), Chaffik Bakkali and Jintong Tang
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Sophie Casanova: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier
Chaffik Bakkali: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier
Jintong Tang: SLU - Saint Louis University

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Abstract: The literature presents entrepreneurial alertness (EA)—a cognitive resource—as an antecedent of entrepreneurial opportunity identification, although empirical evidence is lacking. The aim of this study is to test this relationship and explore the influence of entrepreneurial orientation (EO), which provides a mobilizing vision for leveraging firm's resources, as a mediating mechanism for this relationship. Using data collected from 152 French entrepreneurs, our results empirically confirm the relationship between EA and entrepreneurial opportunity identification. Furthermore, we find a positive relationship between EA and each of the three dimensions of EO (i.e. innovativeness, proactiveness, and risk-taking propensity). However, only one dimension of EO—proactiveness—has a significant relationship with entrepreneurial opportunity identification. Our results highlight the mediating role of proactiveness in the relationship between EA and the identification of entrepreneurial opportunities and also confirm the interest in further research on this critical dimension of EO.

Keywords: Entrepreneurial Alertness; Opportunity; Entrepreneurial orientation (search for similar items in EconPapers)
Date: 2023-07-24
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Published in International Journal of Entrepreneurship and Innovation, 2023, ⟨10.1177/14657503231189694⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04563782

DOI: 10.1177/14657503231189694

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