Research and training, factors of competitiveness and adaptation: The Montpellier vine and wine cluster case

Hervé Hannin () and Jean-Marc Touzard ()
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Hervé Hannin: UMR MoISA - Montpellier Interdisciplinary center on Sustainable Agri-food systems (Social and nutritional sciences) - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - IRD - Institut de Recherche pour le Développement - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - Institut Agro Montpellier - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement, IHEV Institut des hautes études de la vigne et du vin - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier
Jean-Marc Touzard: UMR Innovation - Innovation et Développement dans l'Agriculture et l'Alimentation - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - Institut Agro Montpellier - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement

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Abstract: This chapter delves into the specific ways in which the relationships between wine companies and research and training organizations can be established within a region to address contemporary challenges in competitiveness and climate change adaptation. It revisits the research that has tackled this issue in both established and emerging wine-producing regions. The chapter illustrates this using the case of the"wine and vine" research and training center in Montpellier and its evolving connections with the vineyards in Languedoc, now part of the Occitanie Region. The initiatives and collective decisions made within the Languedoc cluster, driven by wine industry leaders, scientists or political figures, play a crucial role in shaping the organization and governance of the cluster. The Languedoc example brings up the issue of how to capitalize on a diversity of strategies, resources, products and knowledge.

Date: 2024
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Published in Foued Cheriet; Carole Maurel; Paul Amadieu; Hervé Hannin. Wine management and marketing 2: Responses of the industry to crises and new expectations, Wiley-ISTE, pp.197-220, 2024, Agriculture, Food Science and Nutrition, 978-1-786-30874-0. ⟨10.1002/9781394302208.ch11⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04627191

DOI: 10.1002/9781394302208.ch11

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