The City as a Service

Adelina Zeqiri (), Mounir Dahmani and Teja Maherzi ()
Additional contact information
Adelina Zeqiri: GREDEG - Groupe de Recherche en Droit, Economie et Gestion - UNS - Université Nice Sophia Antipolis (1965 - 2019) - CNRS - Centre National de la Recherche Scientifique - UniCA - Université Côte d'Azur, Université de Gafsa
Teja Maherzi: ISG - Institut Supérieur de Gestion de Tunis [Tunis] - Université de Tunis, Université de Gafsa

Post-Print from HAL

Abstract: This chapter explores the profound transformation that augmented reality (AR) is bringing to the tourism and hospitality industry, conceptualizing cities as dynamic service ecosystems. At a time when digital technologies are constantly redefining urban experiences, AR is emerging as a central tool that is reshaping tourist interactions in urban spaces. The chapter focuses on the potential of AR to enhance visitor engagement through immersive and personalized experiences that blend harmoniously with the urban fabric. AR applications, ranging from interactive historical narratives to real-time navigation tools, offer diverse opportunities to enrich the tourism and hospitality sectors. The discourse also encompasses the practical use of AR in various hospitality settings, such as hotels and restaurants, highlighting the ways in which these innovations can enhance the guest experience. Furthermore, the chapter addresses the challenges and considerations associated with the adoption of AR technologies, including privacy issues and infrastructure requirements. Finally, this research highlights the importance of adopting AR as a transformative force that redefines cities as service-oriented hubs. This convergence of technology and hospitality paves the way for a new paradigm in urban tourism.

Date: 2024
Note: View the original document on HAL open archive server: https://hal.science/hal-04667076v2
References: View complete reference list from CitEc
Citations:

Published in Adel Ben Youssef; Pushan Kumar Dutta; Ruchi Doshi; Manohar Sajnani. AI, Blockchain, and Metaverse in Hospitality and Tourism Industry 4.0. Case Studies and Analysis, 1, CRC Press; Chapman & Hall, pp.118-129, 2024, ⟨10.1201/9781032706474-8⟩

Downloads: (external link)
https://hal.science/hal-04667076v2/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04667076

DOI: 10.1201/9781032706474-8

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().