Choisir un restaurant pour y manger ou pour y travailler: quelle influence des avis client en ligne ?

Sébastien Soulez () and Chloé Guillot-Soulez ()
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Sébastien Soulez: COACTIS - COnception de l'ACTIon en Situation - UL2 - Université Lumière - Lyon 2 - UJM - Université Jean Monnet - Saint-Étienne
Chloé Guillot-Soulez: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon

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Date: 2023-05-10
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Published in XXXIXème congrès international de l’Association Française du Marketing, May 2023, Vannes, France

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