Olfactionline: l’impact des odeurs ambiantes sur les comportements de consommation en ligne

Soffien Bataoui () and Cindy Caldara ()
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Soffien Bataoui: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA - Université Grenoble Alpes, UGA - Université Grenoble Alpes
Cindy Caldara: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019]

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Date: 2019-01-01
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Published in 35ème Congrès de l'Association Française du Marketing (AFM), Jan 2019, Le Havre, France, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04810019

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