To be attractive or to be healthy? Promoting autonomous motivation in physical activity through goals framing. An abstract

A. Helme-Guizon () and H. Sassi
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A. Helme-Guizon: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019], CERAG - Centre d'études et de recherches appliquées à la gestion - UGA - Université Grenoble Alpes
H. Sassi: LR11IPT03 - Laboratoire d’Epidémiologie et de Microbiologie Vétérinaire - Institut Pasteur de Tunis - Pasteur Network (Réseau International des Instituts Pasteur)

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Date: 2023-01-01
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Published in Academy of Marketing Science World Conference, Jan 2023, Great Britain Canterburry, United Kingdom

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