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From a Game of Chance to a Game of Skill: A Study of the Destigmatization of the Pinball Industry

Albéric Tellier and Étienne Capron
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Albéric Tellier: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Étienne Capron: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - Nantes Univ - IAE Nantes - Nantes Université - Institut d'Administration des Entreprises - Nantes - Nantes Université - pôle Sociétés - Nantes Univ - Nantes Université

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Abstract: The phenomena of organizational stigmatization have received increasing attention in the literature, highlighting various strategies aimed at coping with, even reducing and eliminating stigmatization. However, while actions that enable an organization or profession to reduce stigma have been studied, there is much less knowledge at the industry level. The study analyzes the pinball industry, which was prohibited in major US cities and states for nearly 30 years. It uncovers the complementary roles of technological and material innovation, as well as demonstrations, in destigmatizing the industry, along with other forms of collective action. From a theoretical point of view, this article contributes to locating where, when, and how the process of destigmatizing an industry occurs.

Date: 2024-08
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Published in 84th Annual Meeting of the Academy of Management (AOM), Aug 2024, Chicago, United States

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