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SOCIAL REPRESENTATIONS OF FOOD CONSUMPTION: A SEMANTIC CLARIFICATION OF "GOOD"AND/OR " HEALTHY» PRODUCTS

Codjovi Rodrigue Dogble () and Odile Chanut ()
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Codjovi Rodrigue Dogble: COACTIS - COnception de l'ACTIon en Situation - UL2 - Université Lumière - Lyon 2 - UJM - Université Jean Monnet - Saint-Étienne
Odile Chanut: COACTIS - COnception de l'ACTIon en Situation - UL2 - Université Lumière - Lyon 2 - UJM - Université Jean Monnet - Saint-Étienne

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Abstract: The challenges of healthy eating are gaining significance in France as consumers seek quality products. Our study aims to semantically clarify the concepts of "healthy" and/or "good" products. Objectives include understanding what these terms represent for French consumers, identifying semantic differences, and exploring the common semantic ground between "healthy" and "good."

Keywords: Social representations; Hermeneutics; Healthy products; Good products; food products; CSR (search for similar items in EconPapers)
Date: 2022-05-18
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Published in 38ème congrès international de l'afm : Tunis 2022, AFM, May 2022, TUNIS-TUNISIE, Tunisie

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