Beyond Binaries: How Brands Navigate Gender Fluidity ?
Oula Bayarassou and
Tafaouti S.I.
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Oula Bayarassou: Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School
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Date: 2024-08-16
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Published in 2024 AMA Summer Academic Conference, American Association Marketing, Aug 2024, Boston, United States
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04972095
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