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Accompagner le client dans son projet immobilier: une compréhension du rôle des impacts des NAVA dans la gestion de la relation client

Sandrine Heitz-Spahn () and Béatrice Siadou-Martin ()
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Sandrine Heitz-Spahn: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine
Béatrice Siadou-Martin: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier

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Date: 2024-10
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Published in Numérique et Parcours Client dans l'Immobilier, Dunod, 2024

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