La glocalisation de la culture juvénile dans les marchés émergents: une approche butlerienne

Arthur Nguyen ()
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Arthur Nguyen: NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

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Keywords: Glocalisation; culture juvénile; Vietnam; Butler; consommation musicale (search for similar items in EconPapers)
Date: 2025-05-19
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Published in Atlas - AFMI (Conférence Annuelle de l'Association Francophone de Management International), Excelia Business School & IAE La Rochelle, May 2025, La Rochelle, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05061649

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