The Impact of Telework on Employee Performance: A Case Study of the Telecommunications Sector in Morocco

L’Impact du Télétravail sur la Performance des Employés: Cas du Secteur des Télécommunications au Maroc

Elhoucine Boukraicha and Hassane Amaazoul
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Elhoucine Boukraicha: ENCG - École Nationale de Commerce et de Gestion d'Agadir - Université Ibn Zohr = Ibn Zohr University [Agadir], Université Ibn Zohr = Ibn Zohr University [Agadir]
Hassane Amaazoul: ENCG - École Nationale de Commerce et de Gestion d'Agadir - Université Ibn Zohr = Ibn Zohr University [Agadir], Université Ibn Zohr = Ibn Zohr University [Agadir]

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Abstract: The COVID-19 health crisis has profoundly transformed ways of organizing work, encouraging the widespread adoption of telecommuting worldwide. This paper looks at the impact of teleworking on employee performance in Morocco's major telecommunications companies, namely Maroc Telecom (IAM), Orange and Inwi. A quantitative methodology was adopted through a structured questionnaire administered to a sample of 72 employees from these three companies. The data collected were analyzed using SPSS software, mobilizing descriptive and inferential statistical tools, notably correlation analysis and multiple linear regression. The results show that teleworking has an overall positive effect on employee performance, particularly in terms of productivity, organizational autonomy and ability to concentrate. The study highlights the crucial importance of certain determining factors: high-performance, reliable IT equipment, a stable Internet connection, and a conducive work environment at home. These elements not only improve the flow of work and the quality of deliverables, but also stimulate motivation, reduce distractions, and facilitate better task organization. What's more, autonomy in the management of working time reinforces individual responsibility and optimizes work organization. On the managerial front, the article recommends that telecoms companies invest in appropriate technological infrastructures (laptops, collaborative software, IT support), introduce regular technical audits, offer ongoing training in digital tools, and organize weekly follow-up meetings with remote teams. It is also essential to foster management based on trust, open communication and organizational flexibility. Finally, this research contributes to the existing literature by proposing an empirical analysis contextualized to Morocco and to a strategic sector as yet little explored in academic studies of telework.

Keywords: Teleworking; Employee Performance; Telecommunications Sector; Morocco; Empirical Analysis.; Télétravail; Performance des employés; Secteur des télécommunications; Maroc; Analyse empirique. Classification JEL : M12; M54 Type de l'article : Recherche empirique Teleworking Employee Performance Telecommunications Sector Morocco Empirical Analysis. JEL Classification: M12; M54 Paper type: Empirical research; Télétravail; Performance des employés; Secteur des télécommunications; Maroc; Analyse empirique. Classification JEL : M12; M54 Type de l'article : Recherche empirique Teleworking; Empirical Analysis. JEL Classification: M12; M54 Paper type: Empirical research; Télétravail; Performance des employés; Secteur des télécommunications; Maroc; Analyse empirique. (search for similar items in EconPapers)
Date: 2025-05-10
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Published in International Journal of Accounting, Finance, Auditing, Management and Economics, A paraître, 6 (5), pp.486-503. ⟨10.5281/zenodo.15374612⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05090094

DOI: 10.5281/zenodo.15374612

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