Products, Brands, and Labels in the Light of Ethical and Ecological Issues

Joseph Kaswengi (), Samy Mansouri () and Koffi Selom Agbokanzo ()
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Joseph Kaswengi: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Samy Mansouri: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Koffi Selom Agbokanzo: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - Nantes Univ - IAE Nantes - Nantes Université - Institut d'Administration des Entreprises - Nantes - Nantes Université - pôle Sociétés - Nantes Univ - Nantes Université

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Abstract: Environmental change has become a major focus of scientific research due to the emergence of adverse effects that require more effective mitigation or adaptation strategies. For example, there is a high demand for sustainability and decarbonization. A better understanding of the interactions between actors and organizations can improve the effectiveness of sustainability strategies and policies. The chapters in this book contribute to this understanding by examining products, services, brands, labels, and organizations in the context of ethical and environmental issues. They apply this theme to a range of areas, including banking, retailing, tourism, finance, agriculture, and education, suggesting pertinent questions and promising avenues for future research.

Keywords: Brand; ethics & social responsibility; ecological issues; label; marketing; product; service (search for similar items in EconPapers)
Date: 2025-07-01
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Published in Nova Science Publishers, Inc., 2025, ISBN: 979-8-89530-625-3. ⟨10.52305/COYX0434⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05091015

DOI: 10.52305/COYX0434

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