Purplewashing

Emma Bonte () and Kévin Bideaux ()
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Kévin Bideaux: LEGS - Laboratoire d'Etudes de Genre et de Sexualité - UP8 - Université Paris 8 Vincennes-Saint-Denis - UPN - Université Paris Nanterre - CNRS - Centre National de la Recherche Scientifique

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Keywords: purplewashing; feminism; feminisms; marketing; advertising; femvertising; appropriation; sexism; gender; stereotype; social media Demander à ChatGPT; féminisme; féminismes; publicité; sexisme; genre; stéréotype; réseaux sociaux (search for similar items in EconPapers)
Date: 2025-03-04
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Published in Publictionnaire. Dictionnaire des publics, 2025, https://publictionnaire.huma-num.fr/notice/purplewashing/

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05163856

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