L'engagement sociétal à l'épreuve des contradictions: la construction de sens chez les futurs décideurs marketing dans leur école de commerce

Ludivine Query () and Marie-Eve Laporte ()
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Ludivine Query: LAB IAE Paris - Sorbonne - IAE Paris - Sorbonne Business School
Marie-Eve Laporte: RITM - Réseaux Innovation Territoires et Mondialisation - Université Paris-Saclay

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Date: 2025
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Published in AFM, 2025, Lille, France

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