 The entrepreneurial subject formation ‘under tension’ in a design thinking agencyJuliette Magniere ()
Post-Print from HAL Abstract: As part of recent research into the identities and subjectivities of creative workers, this study examines the performativity of the entrepreneurial subject among creatives employed into an organisation. It is based on Judith Butler's theoretical framework of performativity and an ethnography conducted with designers from a design thinking agency. The preliminary results reveal that designers must be versatile and possess a ‘team leader' spirit, which resonates with the autonomy and responsibility dimensions of entrepreneurial discourse (rather than creative discourse). These requirements are reflected in the work content through collaborative practices (game-playing, framing, illustration, rhythm) involving numerous tools and work processes. Engaging in these practices can lead to tension (stress, frustration, exhaustion) and varies among designers. Some ‘successfully' embody the entrepreneurial subject, while others are excluded or adopt a more ambiguous stance (detachment, resistance). Keywords: design thinking; ethnography; performativity; entrepreneurial subject; creative workers (search for similar items in EconPapers) Published in 14th International Critical Management Studies Conference, ICMS, Jun 2025, Manchester, United Kingdom There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05445920 Access Statistics for this paper More papers in Post-Print from HAL |
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