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Everett Mitchell Rogers: Cultiver la Diffusion des Innovations (édition augmentée)

Camille de Bovis () and Sylvaine Mercuri Chapuis ()
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Camille de Bovis: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon, UJML - Université Jean Moulin - Lyon 3 - Université de Lyon
Sylvaine Mercuri Chapuis: UCLy - UCLy (Lyon Catholic University)

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Date: 2023-04-06
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Published in Les Grands Auteurs en Management de l’Innovation et de la Créativité, coordonné par Cohendet P, Burger-Helmchen T, et Hussler C, éditions EMS, Cormelles-le-Royal, (2 ed. spring 2023), 2023, 978-2-37687-729-5

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