What are the barriers and facilitators to implementing corporate social responsibility in the fast-fashion sector? A systematic literature review

Quelles sont les barrières et les facilitateurs à l'implémentation de la RSE dans le secteur de la fast-fashion ? Une revue systématique de la littérature

Elisa Prin ()
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Elisa Prin: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon, AMU IAE - Institut d'Administration des Entreprises (IAE) - Aix-en-Provence - AMU - Aix Marseille Université

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Abstract: The textile industry, notably fast fashion, significantly contributes to global environmental and social issues. In 2018, it produced over 1.2 billion tons of greenhouse gas emissions—a number projected to rise by 60% by 2030. The issue of fast fashion is a particularly salient one, due to the rapidity of its production cycles and the low costs involved, which encourage excessive consumption often termed "throwaway fashion". In response to rising scrutiny, fast-fashion companies have introduced corporate social responsibility (CSR) initiatives aimed at mitigating environmental and social harms. However, despite these actions, the externalities associated with fast fashion continue to have a negative impact on both the environment and people. This paradox gives rise to two questions: What barriers prevent CSR implementation in fast fashion, and what factors enable sustainable practices? To explore these questions, a systematic literature review was conducted using the Web of Science database. Through the analysis of thirteen articles, we are able to identify the main barriers hindering the implementation of a sustainable strategy in fast-fashion companies, namely consumers' behaviour, the supply chain's complexity and fast fashion own's business model. Conversely, the implementation of a CSR strategy is driven by technological innovation and support from public authorities.

Keywords: Fast fashion; Systematic literature review; CSR (search for similar items in EconPapers)
Date: 2025-05-14
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Published in COINGES - CONGRESO INTERNACIONAL DE CIENCIAS DE LA GESTIÓN, Pontificia Universidad Católica del Perú, May 2025, Lima (Pérou), Perú

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05477705

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