The effect of fake news on electric vehicles perception online: Comparing the effectiveness of prebunking and debunking messages on social media

Ambre Gambin (), Andreas Munzel () and Gilles N'Goala ()
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Ambre Gambin: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier, MRM-MKG - Montpellier Research in Management - Marketing - MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier
Andreas Munzel: Vlerick Business School [Leuven]
Gilles N'Goala: MRM-MKG - Montpellier Research in Management - Marketing - MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier, MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier

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Date: 2024-05-20
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Published in 18th International Research Conference in Service Management, IAE Aix en Provence, May 2024, Porquerolles (Hyères), France

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