Rassurer
Audrey Portes () and
Gilles N'Goala ()
Additional contact information
Audrey Portes: MBS School of Business
Gilles N'Goala: MRM-MKG - Montpellier Research in Management - Marketing - MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier
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Keywords: marketing (search for similar items in EconPapers)
Date: 2025-01-01
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Published in ISTE. Ville intelligente ou vies intelligentes, 1 (Chapitre 4), pp.69-90, 2025, 9781836120155
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05488673
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