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A Systematic review of pain points and customer experience disruption

Danielle Lecointre-Erickson ()
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Danielle Lecointre-Erickson: GRANEM - Groupe de Recherche Angevin en Economie et Management - UA - Université d'Angers - Institut Agro Rennes Angers - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement, UA - Université d'Angers

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Keywords: Pain points; Customer journey; Phygital experience (search for similar items in EconPapers)
Date: 2026-03-19
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Published in MMA Spring Virtual Conference, Mar 2026, Online, United States

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