Digital sport management

Le management numérique du sport

Thierry Côme and Stephane Magne ()
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Thierry Côme: LAREQUOI - Laboratoire de recherche en Management - UVSQ - Université de Versailles Saint-Quentin-en-Yvelines
Stephane Magne: PRISM Sorbonne - Pôle de recherche interdisciplinaire en sciences du management - UP1 - Université Paris 1 Panthéon-Sorbonne, LAREQUOI - Laboratoire de recherche en Management - UVSQ - Université de Versailles Saint-Quentin-en-Yvelines

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Abstract: Digital sport management refers both to the integration of digital technologies into sport management (performance evaluation, data production and analysis, technological innovation) and to the management of digital sport itself (e-sports and online competitions). Sport now generates an increasing volume of data from practices, media, and connected devices, making data management a strategic issue. At the same time, the dynamic has reversed: digital technologies no longer merely support sport—they actively stimulate participation, create competitions, markets, and even new legal frameworks. The institutional recognition and rapid growth of e-sports, involving millions of players and viewers, illustrate the significant expansion of sport management in the digital era.

Date: 2017
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Published in Editeur : Gilles Rouet. Les 100 notions de Management numérique, Éditions de l’Immatériel, pp. 205-208, 2017

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05522317

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