CSR within impression-management perspective: May the communication be responsible?

La RSE dans le cadre du management des impressions: Parle-t-on de la communication responsable ?

Sourour Hamza and Anis Jarboui
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Sourour Hamza: جامعة صفاقس - Université de Sfax - University of Sfax
Anis Jarboui: جامعة صفاقس - Université de Sfax - University of Sfax

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Abstract: CSR communication is not only about transmission of environmental and social information, it may be used as an instrument to shape, influence and manage stakeholders' perceptions. Thus, this research analyzes CSR communication from an impressionmanagement perspective in order to highlight how impression-management strategies could harm and bias the quality of CSR information. The article discusses the GRI's reporting principles for defining the quality of CSR disclosure (balance, comparability, accuracy and, clarity), as well as impression management strategies that differ depending on whether the objective is to obscure or enhance an event. Each principle is associated with the impression management strategy that could influence it.

Keywords: walk and t(w)alk; CSR communications; CSR talk; Disclosure quality; Impressions management; Action RSE; Qualité de l'information; GRI; Management des impressions; Communication RSE (search for similar items in EconPapers)
Date: 2023-11-29
Note: View the original document on HAL open archive server: https://hal.science/hal-05545533v1
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Published in Revue interdisciplinaire droit et organisations, 2023, 6, pp.63-81

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