Disclosure of a “bad” nutri-score: a lucid consumer who rewards brands for their transparency

Divulgation d'un “mauvais” Nutri-score: un consommateur lucide mais reconnaissant pour la transparence de la marque

Boubacar Sadou ()
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Boubacar Sadou: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine, Université de Haute-Alsace, Mulhouse, France.

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Keywords: Nutri-score; food advertising; food choice; eating behaviour; brand transparency; front-of pack nutritional label; nutrition labelling (search for similar items in EconPapers)
Date: 2026-09-09
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Published in 37th AEMARK International Congress "SMART MARKETING: Creating value in the digital realm", Spanish National Association of Academic and Professional Marketing AEMARK, Sep 2026, Malaga, Spain

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