Les expériences recherchées: une nouvelle forme de segmentation. Le cas du tourisme sportif d'action

Patrick Bouchet and Anne-Marie Lebrun ()
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Anne-Marie Lebrun: LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique

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Keywords: comportement du consommateur; tourisme sportif (search for similar items in EconPapers)
Date: 2004
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Published in Décisions Marketing, 2004, 35, pp.39-48

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00008413

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