L'influence de la musique d'un site web sur les réponses du consommateur

Céline Jacob ()
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Céline Jacob: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique

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Keywords: comportement du consommateur; e-commerce; influence de la musique (search for similar items in EconPapers)
Date: 2005-11-16
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Published in 2005

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00102372

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