Faire de la recherche en marketing ?

Bernard Pras
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Bernard Pras: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Keywords: marketing (search for similar items in EconPapers)
Date: 1999-06
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Citations: View citations in EconPapers (3)

Published in Vuibert, pp.325, 1999

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00150654

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