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An Assessment of Sustainable Development Strategies of the Firm: The attractive Utopia of Global Performance

Evaluer les stratégies de développement durable des entreprises: l'utopie mobilisatrice de la performance globale

Françoise Quairel () and Michel Capron ()
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Françoise Quairel: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Michel Capron: IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12

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Abstract: The concept of global performance is used in managerial literature in order to assess companies' implementation of sustainable development. It refers to an holistic conception of performance. In this this paper we intend to confront the theoretical representation of a balanced integration of economic, social and environmental dimensions with strategic visions and practices of proactive firms.The analysis focuses on two levels: functional and instrumental on the one hand, and, on the other, on social and organizational aspects.The hypothesis of a proactive dissociation between the fields of performance assessment and a strong sustainable development strategy is validated; first because of the lack of synthetic and integrated tools and second because of the actors' behavior.It seems therefore that the concept of global performance works mainly as a federating ideal to make business actors aware of sustainable development concerns. The fact that performance assessment is dissociated from the three fields of performance is key to the keeping of multidimensional objectives.

Keywords: sustainable development; global performance; management tools; corporate strategy; corporate social responsibility; responsabilité sociale d'entreprise; développement durable; performance globale; instruments de gestion; stratégie d'entreprise; responsabilité sociale d'entreprise. (search for similar items in EconPapers)
Date: 2006
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Citations: View citations in EconPapers (1)

Published in Revue de l'Organisation Responsable, 2006, 1, pp.5-17. ⟨10.3917/ror.001.0005⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00150844

DOI: 10.3917/ror.001.0005

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