Préoccupation des clients pour le respect de la vie privée et réponse à une sollicitation portant sur des données personnelles

Pierre Volle (pvolle@ucly.fr) and Caroline Lancelot Miltgen (clancelot@audencia.com)
Additional contact information
Pierre Volle: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Caroline Lancelot Miltgen: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

Post-Print from HAL

Abstract: Whereas customers are often sollicited for personal data online, we investigate the relationship between general privacy concern, specific perceptions of the request and response behavior (i.e., fill up / do not fill up the form). Our study finds that more than 40% of the respondents agree to fill up the form and supports the idea that customers concerned about privacy issues tend to be less responsive to online data requests. Our study also supports the attitude toward the request and more specific aspects of this attitude (e.g., sensitivity of the data) as predictors of the behavioral response.

Keywords: respect de la vie privée; informations personnelles; divulgation de soi; Internet; privacy; personal data; self-disclosure (search for similar items in EconPapers)
Date: 2005-05-25
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00164835v1
References: View references in EconPapers View complete reference list from CitEc
Citations:

Published in 21ème Congrès International de l'Association Française du Marketing, May 2005, Nancy, France. pp.1-32

Downloads: (external link)
https://shs.hal.science/halshs-00164835v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00164835

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD (hal@ccsd.cnrs.fr).