Les recommandations d'internautes comme source d'information. Quel impact sur les entrées des films au cinéma ?
Bertrand Belvaux and
Séverine Marteaux
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Séverine Marteaux: LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique
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Keywords: recommandation; leaders d'opinion; critique; Internet; cinéma (search for similar items in EconPapers)
Date: 2007-09
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Published in Recherche et Applications en Marketing (French Edition), 2007, 22 (3), pp.65-82
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Working Paper: Les recommandations d'internautes comme source d'information. Quel impact sur les entrées des films au cinéma? (2007)
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00260108
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