La réputation des musées et des monuments superstars
Anne Gombault and
Christine Petr ()
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Christine Petr: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique
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Keywords: Musée; monument; réputation; superstar; super offre; expérience totale; comportement du consommateur (search for similar items in EconPapers)
Date: 2007-07
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Published in 9th International Conference on Arts and Culture Management, Jul 2007, Valencia, Espagne. 18 p
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00260154
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