E-Monitoring® pour l'accompagnement à distance de chefs de projet de veille novices en la matière

S. Kriaa and H. Lesca
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H. Lesca: CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique

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Abstract: The anticipatory environmental scanning is a transverse organizational process through which a companyintentionally tracks and uses pertinent information concerning its external environment to reach strategic objectives.This process is divided into different phases and involves people with interests and motivations that are sometimescontradictory. For those reasons, it is a complex process, difficult to set up and to implement normally and in a longterm perspective. Our objective is to study the function of the Animation and to produce actionable knowledge. Thisactionable knowledge is integrated into a guide that will be used to follow-up and to help, « step by step », beginnersin the activity of animation. These beginners are responsible to set up a scanning device or to improve the existentand spontaneous practices of scanning. We build a theoretical framework of the Animation bringing togetherknowledge from different fields. An empirical work completes this framework. First, we developed an exploratoryresearch among Small and Medium Companies in Tunisia with the objective of identifying even simple scanningpractices. Then, we built a follow-up guide based in the theoretical knowledge and in the results of the qualitativeanalysis. Finally, we tested this guide in three different companies.

Keywords: Animation; Veille Anticipative Stratégique; Internet; connaissances actionnables; Internet.; accompagnement (search for similar items in EconPapers)
Date: 2008
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Published in journal of global Management,, 2008, pp.43- 54

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00376033

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