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Crossing innovation and product projects management: comparative analysis in the automotive industry

Romain Beaume, Rémi Maniak () and Christophe Midler
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Romain Beaume: CRG - Centre de recherche en gestion - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique
Rémi Maniak: CRG - Centre de recherche en gestion - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique
Christophe Midler: CRG - Centre de recherche en gestion - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique

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Abstract: Projectification and platform approaches have been two main transformation trends implemented by industrial firms during the1990s. For those firms, innovation management no longer deals with introducing radically and totally new products, but rather withapplying innovative features within a regular stream of products and platforms. This paper proposes an analytical framework thatcan address the resulting interplay between innovative features and new products. This framework relies on the concept of innovationlife-cycle management (ILCM). The paper presents the early results from the comparison of five case studies from three OEMs.

Keywords: Organizational learning; New product projects portfolio; Comparative analysis.; Innovation management; Automotive industry; Comparative analysis (search for similar items in EconPapers)
Date: 2009-02
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00402389
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Citations: View citations in EconPapers (4)

Published in International Journal of Project Management, 2009, 27 (2), pp.166-174

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