The issue of concept uniformity in franchising:The case of quick-service restaurants

Odile Streed
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Odile Streed: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique

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Keywords: franchising; quick service restaurants (search for similar items in EconPapers)
Date: 2009-06-15
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Published in 2009

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00415147

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