Quality in multi-channel environment: Effect of on-line channel use on the perception of off-line quality
Sylvie Rolland ()
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Sylvie Rolland: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
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Keywords: multi-channel; environment (search for similar items in EconPapers)
Date: 2007-06-07
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Published in Quality in multi-channel environment: Effect of on-line channel use on the perception of off-line quality, Jun 2007, SYDNEY, Australia
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00423388
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