L'évaluation du transfert d'information des des projets de développement de produits nouveaux

Sabine Cullmann ()
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Sabine Cullmann: BETA - Bureau d'Économie Théorique et Appliquée - INRA - Institut National de la Recherche Agronomique - UNISTRA - Université de Strasbourg - UL - Université de Lorraine - CNRS - Centre National de la Recherche Scientifique, Pôle Européen de Gestion et d'Economie - Partenaires INRAE

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Abstract: The goal of this article is to analyze the assessment of information transfer as communication in new product development projects. Based on a European project, the presented concept is illustrated by an industrial case study and analyzed by using the Activity Based Costing method. This application highlights the point in this measure in financial terms and in increasing the success probability of both the project and the new product.

Keywords: Information transfer; Assessment; New product development projects; Transfert d'information; Communication; Évaluation; ABC; Projets de développement de produits nouveaux (search for similar items in EconPapers)
Date: 2009-05-27
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00459272v1
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Published in 30e Congrès AFC : La place de la dimension européenne dans la Comptabilité Contrôle Audit, Association Francophone de Comptabilité, May 2009, Strasbourg, France. 19 p

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