Changement organisationnel dans un hypermarché: quand l'encadrement « s'allie » aux clients

Amadou Ba
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Amadou Ba: LMSP - Laboratoire de Mécanique des Systèmes et des Procédés - CNRS - Centre National de la Recherche Scientifique

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Keywords: Hypermarché; changement organisationnel; comportement du consommateur; résistance au changement (search for similar items in EconPapers)
Date: 2010-06
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Published in Colloque International ACADEMY OF MANAGEMENT, Jun 2010, Lyon, France. 16 p

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00496869

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