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Green IT, China – France: similar reactions?

Jean-Fabrice Lebraty, Olivier Codou () and Cédric Denis-Rémis ()
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Olivier Codou: LPCS - Laboratoire de psychologie cognitive et sociale - UNS - Université Nice Sophia Antipolis (1965 - 2019)
Cédric Denis-Rémis: GREDEG - Groupe de Recherche en Droit, Economie et Gestion - UNS - Université Nice Sophia Antipolis (1965 - 2019) - CNRS - Centre National de la Recherche Scientifique

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Abstract: Based upon a study carried out both in France and in China, this communication aims to answer the following question: Is it useful to invest in Green IT for Universities? This research provides information on the perception of individuals with respect to the label "green" placed on an IT object and also highlights the need to take into account the affective dimension of attitude in the Technology Acceptance Model. Our results may help in investment decisions regarding "green" technology

Keywords: Technology Acceptance Model; Green IT; intercultural study; Modèle d'acceptation des technologies; Technologies de l'information vertes; management interculturel (search for similar items in EconPapers)
Date: 2010-05-19
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00545789
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Published in 15ème Colloque de l'Association Information et Management, May 2010, La Rochelle, France. pp.1-15

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Working Paper: Green IT, China - France: similar reactions? (2010)
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