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Message framing of health communications: Effects on Pap exam attitude and intention

L. Balbo, E. Pomery, M.L. Gavard-Perret () and P. Salovey
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L. Balbo: CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique
E. Pomery: HEB Lab. - Yale University [New Haven]
M.L. Gavard-Perret: CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique
P. Salovey: HEB lab - Yale University [New Haven]

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Keywords: Message framing; health communications; Effects on Pap exam attitude; intention (search for similar items in EconPapers)
Date: 2010-10-07
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Published in North American ACR 2010 Conference, Oct 2010, Jacksonville, États-Unis. 26 p

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