L'éthique du client face à l'offre bancaire islamique en France

Moulaye Abdelkader Ould Moulaye Ismail and Joël Jallais
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Moulaye Abdelkader Ould Moulaye Ismail: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique
Joël Jallais: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique

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Abstract: In this article, products and services offered by the Islamic bank are viewed as an ethical alternative. The perception of these Islamic financial instruments by the French customer is the focus of this research so as to better understand its ethical decision making process. The issue is to know whether the ethical aspects of Islamic banking are accepted by the customers of non-Muslim banking. Eleven people were interviewed following an interview guide to answer this question. The empirical study highlights the crucial role of the global crisis on ethical issues among bank customers in France. It also reveals the weight of the feeling of belongingness and the cultural attachment on the ethical choice for the whole sample.

Keywords: ethical behavior; ethical banking; Islamic banking; comportement éthique; religion; banque éthique; banque islamique (search for similar items in EconPapers)
Date: 2011-06
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Published in La Revue des Sciences de Gestion, 2011, 249-250, pp.65-70

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00606497

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