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L'enfant-consommateur en marketing: diversité des segments et voies de recherche dans le domaine de l'alimentation infantile

Therese Albertini () and Delphine Bereni ()
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Therese Albertini: LISA - Laboratoire « Lieux, Identités, eSpaces, Activités » (UMR CNRS 6240 LISA) - CNRS - Centre National de la Recherche Scientifique - Università di Corsica Pasquale Paoli [Université de Corse Pascal Paoli]
Delphine Bereni: LISA - Laboratoire « Lieux, Identités, eSpaces, Activités » (UMR CNRS 6240 LISA) - CNRS - Centre National de la Recherche Scientifique - Università di Corsica Pasquale Paoli [Université de Corse Pascal Paoli]

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Keywords: enfant-consommateur; marketing; alimentation infantile (search for similar items in EconPapers)
Date: 2010-10
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Published in 6èmes Rencontres Internationales de la Diversité, Oct 2010, Corte, France

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