Enrichir l'analyse des relations client-fournisseur par la motivation: le cas d'un équipementier automobile

N. Trehan
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N. Trehan: Management, entrepreneuriat, innovation - CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique

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Keywords: analyse des relations client-fournisseur; motivation; le cas d'un équipementier automobile (search for similar items in EconPapers)
Date: 2011
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Published in Revue française de gestion industrielle, 2011, Vol. 30, (n°1,), p. 39-50

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00644107

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