Le business model, un outil d'analyse stratégique

X. Lecocq (xavier.lecocq@univ-lille.fr), B. Demil (benoit.demil@univ-lille.fr) and V. Warnier
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X. Lecocq: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
B. Demil: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
V. Warnier: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique

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Date: 2007
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Published in 2007, pp.30-38

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