La normalisation des associations: quelle efficacité pour rassurer les parties prenantes ?

Karine Gallopel-Morvan () and Florence Busson-Villa
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Karine Gallopel-Morvan: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique
Florence Busson-Villa: CIAPHS - Centre Interdisciplinaire d'Analyse des Processus Humains et Sociaux [Rennes] - UR2 - Université de Rennes 2

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Abstract: Because of strong competition and crisis, NGOs need to reassure stakeholders about the effectiveness of their management. Our article deals with the effectiveness of NGOs' standards (labels, certification, etc.). Interviews were implemented on main French NGOs and on the Association pour la Recherche sur le Cancer that suffered of a big crisis in 1996. The aim is to analyze the effectiveness and limits of NGOs' standards.

Keywords: normalisation des associations; efficacité; parties prenantes (search for similar items in EconPapers)
Date: 2012
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Citations: View citations in EconPapers (6)

Published in Revue management & avenir, 2012, 54, pp.169-214

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00716287

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