Les conditions de réussite des joint-ventures internationales: le cas d'un groupe français dans le secteur événementiel
Emna Moalla and
Dora Triki ()
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Dora Triki: ESCE, International Business School - ESCE
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Abstract:
Many companies have established International Joint Ventures (IJV) in a competitive environment in order to enter new markets. Despite the growth of this mode of cooperation, it remains risky and has a very high rate of failure. In this article, we provide a summary of the main determinants of IJV performance. We, then, focus on the key success factors of IJV established by GL events, a French company operating in the events sector. The analysis of these factors shows the influence of the internal (Goal congruity, Trust and Ownership structure) and external environments (national culture and Industry profitability) on the success of these IJV.
Keywords: GL events; Joint-ventures internationales; performance; Facteurs de réussite (search for similar items in EconPapers)
Date: 2013-11
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Published in Revue management & avenir, 2013, Gestion des biens collectifs, capital social et auto-organisation, 7 (65), pp.14-31. ⟨10.3917/mav.065.0014⟩
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Working Paper: Les conditions de réussite des joint-ventures internationales: le cas d'un groupe français dans le secteur événementiel (2013)
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00925691
DOI: 10.3917/mav.065.0014
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