An overview of the main strategies and approaches to CSR

Sandra Bertezene (), David Vallat () and Jacques Martin
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Sandra Bertezene: LSAF - Laboratoire de Sciences Actuarielle et Financière - UCBL - Université Claude Bernard Lyon 1 - Université de Lyon
David Vallat: TRIANGLE - Triangle : action, discours, pensée politique et économique - ENS de Lyon - École normale supérieure de Lyon - Université de Lyon - UL2 - Université Lumière - Lyon 2 - IEP Lyon - Sciences Po Lyon - Institut d'études politiques de Lyon - Université de Lyon - UJM - Université Jean Monnet - Saint-Étienne - CNRS - Centre National de la Recherche Scientifique

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Abstract: "Globalization has induced increased competition between organizations which have to find new ways to obtain a competitive advantage. Investing in Corporate social Responsibility may be one of them, killing two birds with one stone as it also favours a sustainable development and the welfare of people. This paper examines the different possible approaches of CSR and the results that can be achieved by making CSR part and parcel of the strategy of an organization."

Keywords: welfare; CSR; sustainable development; Corporate Social Responsibility; competition; organizations; Globalization (search for similar items in EconPapers)
Date: 2014-08-28
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Published in 17th Toulon-Verona conference : excellence in services, Aug 2014, Liverpool, United Kingdom

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01057681

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