Etudes de marché

J.-L. Giannelloni () and Eric Vernette ()
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J.-L. Giannelloni: CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique
Eric Vernette: marketing - CRM - Centre de Recherche en Management - UT Capitole - Université Toulouse Capitole - UT - Université de Toulouse - IAE - Institut d'Administration des Entreprises - Toulouse - CNRS - Centre National de la Recherche Scientifique

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Keywords: Etudes; de; marché (search for similar items in EconPapers)
Date: 2012
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Published in Vuibert, 619 p., 2012

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01074100

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