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e-Voicing an Opinion on a Brand ― A Research Agenda

Claire Roederer () and Marc Filser
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Claire Roederer: Humanis - Hommes et management en société / Humans and management in society - UNISTRA - Université de Strasbourg - EM Strasbourg - École de Management de Strasbourg = EM Strasbourg Business School

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Keywords: Internet; media; opinion (search for similar items in EconPapers)
Date: 2014
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Published in Customer & service systems, 2014, 1 (1), pp.115-125. ⟨10.5445/KSP/1000038784/13⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01288024

DOI: 10.5445/KSP/1000038784/13

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