La définition de la communication publique: des enjeux disciplinaires aux changements de paradigmes organisationnels

Dominique Bessières ()
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Dominique Bessières: LGE - Laboratoire de Génie Electrique - UPPA - Université de Pau et des Pays de l'Adour

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Abstract: Public communication in French context is first of all a practice. It's only on a second step, that the question of definition is appearing. The purpose of the article is to identify behind the variety of definitions of public communication, struggles of interests between academic positions. But public communication is also an action of public organizations submited at its logic and some management approach. In this context, it's interesting to underline some premises for a change of concept in public organisation that could influence practices.

Keywords: bureaucracy; new management public; policies; political communication; public communication; bureaucratie; communication politique; communication publique; new management public; politique publique (search for similar items in EconPapers)
Date: 2009
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Published in Communication & Organisation, 2009, Repenser la communication dans les organisations publiques, 35

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