Discourses and practices regarding low-carbon strategy: the case of French integrated retailers

Discursos y prácticas en materia de la estrategia del carbono: el caso de la gran distribución integrada en Francia

Jean-Philippe Croizean (), Philippe Robert-Demontrond (), Julien Bouillé and Marjorie Allano-Frey
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Jean-Philippe Croizean: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique
Philippe Robert-Demontrond: CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique
Julien Bouillé: CIAPHS - Centre Interdisciplinaire d'Analyse des Processus Humains et Sociaux [Rennes] - UR2 - Université de Rennes 2

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Abstract: The aim of this research is to understand, within the institutional field of French retailing, the carbon strategies that are implemented by integrated retailers such as Auchan, Casino and Carrefour. By combining the Boltanski and Thevenot polity model with the neo-institutionalist approach, we examine both the discourses and the practices that deal with low-carbon energy. These theoretical analyses are then used to understand the actual behaviours as well as the effective strategies that are initiated by retailers in respect of low-carbon activities. Finally, we discuss the place the integrated retailers grant to the wider issue of climate change.

Keywords: low-carbon; retailers; neo-institutionalism; discourse analysis; polity model; neo-institucionalismo; análisis del discurso; teoría de las ciudades; baja emisión de carbono; grandes distribuidores; analyse de discours; sobriété carbone; grande distribution; théorie des cités; néo-institutionnalisme (search for similar items in EconPapers)
Date: 2016-10-01
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Published in Management international = International management = Gestión internacional, 2016, été 2016, 20 (4), pp.26-44. ⟨10.7202/1051673ar⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01392349

DOI: 10.7202/1051673ar

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